Custom Branded Products for United Airlines

With a wide brief from the client, Samurai produced a varied collection of custom branded merchandise for United Airlines, creating functional products to fit perfectly with the brand purpose.


United Airlines is one of the world’s largest airlines with the most comprehensive route network, serving 352 airports and 138 million passengers.

United Airlines is one of the world’s largest airlines with the most comprehensive route network, serving 352 airports and 138 million passengers.

Travel industry custom branded products

United Airlines had a requirement for a range of products which can be used within the United Airlines corporate environment and also be used as corporate giveaways. Samurai created a range of innovative bespoke products which ranged from premium pens and USB power banks to place mats and paper pads.

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Working with a large corporate organisation such as United Airlines, it was essential that Samurai had the flexibility to work to tight deadlines and adhere to the strict brand guidelines, ensuring a consistent experience for their global network of customers.

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Luxury bespoke branded products

With such a large range of products sourced from factories all over the world the management of the production cycle and logistics were critically important. Monitoring the quality of the luxury branded products for United Airlines was key to ensuring the products delivered the impact required.

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A high impact, effective bespoke product for the campaign was a fully custom metal and leather key fob with an engraved United Airlines branding, with high polished, chrome and black leather giving this key fob a luxury appearance to enhance the brand.

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We have been using Samurai for many years now, not only to provide clothing for our clients, but also to provide a variety of uniform for our staff. Our account manager is superb and is able to provide us with advice and suggestions regarding our orders – whether this is a variety of quotes, an option to try a different style or thickness of clothing, or even sending through a sample item, he is always able to help.  In addition to this, all communications are dealt with in a timely manner. Delivery of items is on time, if not early, and in suitable packaging. Thanks to Samurai – you have made our ordering of products a smooth, easy process!

Rachael, Operations Team, Camps International Ltd

I have just returned from annual leave to find the USBs… you are quite right, they are superb. Very pleased with them and had lots of people trying to pinch them already. Again thank you for your service and for making it all very easy. No doubt we will be in touch for further products in the future.

Elaine, Executive Assistant, Soreen

Samurai have supplied and manufactured product on our behalf for over 4 years. They are experts in understanding manufacturing techniques, unique innovation and budget requirements across many product categories. We have used them for generic supply from moulded rubber bar runners to complicated, fully bespoke bottle openers and POS. The brands that we work with require the best suppliers globally and Samurai are a testament to the delivery of these brands quality POS trade products. With tight sample deadlines and budget requirement, Samurai offer the service levels of the highest quality and we look forward to a continued supply relationship.

Rihards, Proprocure

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